Craig Coppola

Founding Principal

Craig is the top producing office broker in Lee & Associates’ 45+ year history (65+ offices and over 1,100 brokers). He has 4 decades of leasing and sales experience, completing over 4,000 transactions, has been awarded NAIOP Office Broker of the Year six times, and was the 2020 recipient of the NAIOP Award of Excellence (given to one person annually). He is an award-winning author of seven books and an industry thought leader with two blogs that touch over a million people annually. Craig holds a bachelor’s degree in finance from Nicholls State University and a master’s degree in business administration from Arizona State University.

Craig is a third-generation Arizonan. He has been married to his wife Tracy for 34 years, is a father to four remarkable children, and has 3 wonderful grandchildren. Craig has been a lifelong athlete with a bevy of achievements under his belt. He was drafted by and played in the Minnesota Twins Baseball organization, represented the USA, and won a world championship in Tae Kwon Do. He was inducted into the Tae Kwon Do Hall of Fame in 2015. In addition, Craig is a former ultra-long-distance runner completing over 60 marathons and longer. Today, he is an avid backpacker having hiked in over 40 countries and 6 continents and completed such rigorous trails as the Arizona Trail (one of 11 U.S. National Scenic Trails), GR 20 in Corsica (widely considered one of the most difficult GR routes in the world), Everest Base Camp and the Summit of Mount Kilimanjaro.

When did you know that Commercial Real Estate would be your lifelong career?

I started in Commercial Real Estate in 1984 and by 1986 I was doing well and knew I had a knack for developing relationships. Then I became the top producer in 1987, and I knew then I could be a really good broker.

What is the most memorable (good or bad) real estate transaction you have been involved in?

While I have completed a ton of transactions, the most memorable deals have been because of the relationships I have built.  Getting to know and work with fantastic clients, and then those clients become trusted and valued partners, is the best.

What piece of advice would you offer to young professionals trying to get into the business?

Work more. Successful brokers work harder than unsuccessful brokers and they do this for decades.

Where has been your favorite place to travel?

I have backpacked in over 40 countries….Favorites include  Nepal, Iceland, New Zealand, Chile, California’s Sierras, and of course the Grand Canyon.  I have slept inside the Grand Canyon over 250 nights over the last 30 years.

Additional Notable Information:

  • NAIOP Award of Excellence Recipient
  • 24-Time Top Producer at Lee & Associates Arizona
  • 30+ year CCIM and SIOR designation holder
  • ASU Sun Devil 100 8-Time Winner
  • Landmark Leaders Brokerage Leader of the Year
  • William J. Lee Lifetime Achievement Award
  • Commercial Executive Magazine’s Broker of the Year
  • Best First-Time Author, How to Win in Commercial Real Estate Investing, NAREE
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