Ingredients

October 22, 2025

Many of you know I have been in The Strategic Coach program for decades. In my last class, we talked about ingredients. When we make cookies, putting in the right ingredients matters… a lot.

In our business, representing tenants and owners in commercial real estate, we have the exact same situation. Putting together the right team is critical. In most of our transactions, we deal with a minimum of 6 different parties:

— Tenant
— Owner
— Architect
— Contractor
— Attorney for the tenant
— Attorney for the owner 

And we can add 3-4 more parties easily.

Just like not putting enough baking soda in your cookies, if we get any of the above pieces wrong, the transaction will not turn out the way we want.

As brokers, our job is not only to find a building and negotiate a favorable transaction, but to help quarterback all parties. Hiring the right broker is a much bigger decision than many users/owners initially believe.

In your next transaction, make sure you have the right ingredients. We can help.

 

 

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Sign up to receive The C2 Voice™. You will receive insightful and concise comments on all things commercial real estate and other interesting topics. Look below to see our archived narratives.

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