General Archives - C2 Brokerage

Ten-on-One – Part 1: Get to the Point with TV Broadcaster Kristy Siefkin

General, Leadership, Ten on One / By Kaeli Cabral

I sat down for a two-part interview with former broadcaster turned professional speaker and communication coach, Kristy Siefkin. Many of you will remember her from her TV days in Metro Phoenix, but what she’s built now is just as impressive — a global coaching practice rooted in clarity, confidence, and helping people communicate with purpose. I’ve always …

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Our Favorite Travel of 2025

Annual Holiday Card, General / By Kaeli Cabral

As 2025 winds down, we want to pause and say thank you. Your conversations, feedback, collaboration, and yes, a few great transactions, made this year both productive and meaningful for our entire team. We don’t take good years for granted. We’re grateful for our clients and for you reading these emails or watching our C2 …

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Company HQ’s in Phoenix

General, In the News, Open Offices / By Kaeli Cabral

Phoenix isn’t just bringing the heat outside — it’s hot in the job market too! As someone who grew up here, I’ve seen this city sprout from a sleepy desert resort town into a full-blown economic powerhouse. Today, it’s home to some of the nation’s largest employers across healthcare, tech, and even finance. The secret’s …

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The Rise of the “Experience Economy” in Commercial Spaces

General, Graphs, Office Trends / By Kaeli Cabral

Lately, I’ve been touring a lot of tenants who aren’t just looking for office space — they’re looking for a place their people want to be. And honestly? I get it. People make the business and the space you lease adds (or takes away) to your business.. Here are three quick takeaways from Gensler’s research …

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Q3: U.S. National Market Update

General, Office Market, Open Offices / By Kaeli Cabral

Last week, we broke down Phoenix’s Q3 office numbers. Click the link here to read the C2 Voice. This week, we’re sharing a great national summary from the article here: Top Markets’ YTD Office Sales & Construction Starts Inch Up From 2024— and while challenges remain, there are some signs of improvement. Sales volume is up by …

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1-Minute Phoenix Metro Office Market Update: Q3 2025

General, Market Update, Office Market / By Kaeli Cabral

Click the link here to watch the full video. Valued Customer– The Greater Phoenix Office market took a solid step forward in Q3 with 120,000 SF of positive net absorption, pushing year-to-date totals to 571,000 SF. That’s the strongest YTD number we’ve seen since 2021 and a clear sign of recovery starting to take shape. Sublease inventory dropped again — now sitting …

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The Psychology of Office Space

Design, General, Office Trends / By Kaeli Cabral

Office design isn’t just about looking good — it actually impacts how well people work. Layout, lighting, and even paint color can detract from (or support) your focus. We’ve brought a lot of these concepts into our new Lee & Associates office. You can read more about how office design affects psychology in the article …

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Events

General, Leadership, Original Content / By Kaeli Cabral

Our team attends over 500 events a year. Sounds like a lot — and it is. It is. Why do we do it? For a couple of reasons: — The market is not static. It’s always changing. And we are on the front lines. We need to be out there because one of our strengths …

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Inflation is Here – and CRE is Feeling It

Economy, General, Office Market / By Kaeli Cabral

Inflation isn’t front-page news every day like it was in 2022, but it’s still quietly shaping how deals get done in commercial real estate. A recent piece from JPMorgan Chase highlighted some real impacts we’re seeing right now. Here are my top three takeaways: — Operating Costs Are a Drag: Even with rent escalations in Class …

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Is Retail the New Office?

General, Office Market, Office Trends / By Kaeli Cabral

Office and retail used to live in totally different lanes — but that’s not the case anymore. Malls are becoming workspaces, coworking feels more like hospitality, and the whole game is shifting toward experience-first real estate. — Dwell time is driving real dollars: When someone shows up at 8 a.m. to work out of a flex …

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